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Marketing: Finding Marketing Books

Marketing Books

The Annie Merner Pfeiffer Library maintains a sizeable collection of marketing-related book titles in print. Depending on the content, these titles may be located in a variety of locations and are searchable via the library catalog (see search box below):

Book Locations

Subject

Item Location

Call Number Range

Marketing (General)

Circulating Collection - 2nd Floor

658

Management of Marketing

Circulating Collection - 2nd Floor

658.8

Brands and Trademarks

Circulating Collection - 2nd Floor

658.827

Market Research

Circulating Collection - 2nd Floor

658.83

Advertising and Public Relations

Circulating Collection - 2nd Floor

659

Advertising

Circulating Collection - 2nd Floor

659.1

Advertising in Electronic Media

Circulating Collection - 2nd Floor

659.14

Public Relations

Circulating Collection - 2nd Floor

659.2

Sports Marketing eBooks

Public Relations eBooks

Advertising eBooks

Search the Library Catalog

These sample ebooks on this guide represent only a small percentage of the titles available in the library's collection. To find more titles on subjects of interest to you, search the library catalog.

Contact Us

E-mail general inquiries and reference requests to:
librarian@wvwc.edu
Circulation Desk: 304.473.8013

Staff Directory 

Annie Merner Pfeiffer Library
59 College Ave.
Buckhannon, WV 26201
304-473-8013
librarian@wvwc.edu